Episode 8

Memo #8: What to Fix Before January Steals Your Sanity

January doesn’t create stress. It reveals what you didn’t fix.

In this episode, I’m walking you through a simple year-end tune-up for founder-led agencies, coaches, and consultants who are tired of starting every year overwhelmed, behind, and already playing catch-up.

We’re popping the hood and checking the four systems that actually matter before the calendar flips:

  • Lead flow
  • Offer alignment
  • Delivery bottlenecks
  • Client retention

This isn’t about doing more.

It’s about fixing what’s quietly draining your time, money, and sanity.

If you’ve ever said:

  • “I need better leads”
  • “Selling feels harder than it should”
  • “I’m the bottleneck and I know it”
  • “Clients finish… then disappear”

This episode is your sign to stop carrying old problems forward.

What You’ll Learn in This Episode

  • Why more leads won’t fix a broken lead flow system
  • How misaligned offers quietly cap your revenue
  • The real reason delivery burns founders out (and how to fix it)
  • Why retention is the most overlooked growth lever in service businesses
  • What to clean up before January so next year feels lighter, not louder

Book your Year-End Business Diagnostic

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About the Podcast

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Mechanix Memo
For experts, operators, and strategic thinkers who love a good process.

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About your host

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Tarletta Williams

Tarletta Williams from Black Dragon Marketing will share business and marketing insights, tactics, tips, and strategies from her own experience and interview experts in the marketing, sales, and leadership space.

Tarletta is your more than average multi-passionate creative and has learned the art of monetizing all of the things she loves to do, acquiring valuable life lessons and business growth methods along the way. As the founder of Black Dragon Marketing and a strategic growth navigator, she speaks to business owners, speakers, and coaches on innovation in leadership, business, and resilience. Her signature speech is titled The Leader You CRAVE. Tarletta has worked with hundreds of clients, employees, managers, and entrepreneurs and has spoken to audiences with as many as 500 people in attendance. She has helped several organizations and business owners breathe new life into their passion and create profitable endeavors from expensive hobbies.

Tarletta hosts several small business events throughout the year for business owners looking to improve their position and learn strategies that really bring home the bacon.